The scramble for this fall’s book promotion is about to get underway. Whether you’re a new author, new publisher, or just someone who’s been in this business a long time, you probably understand the reality here.
With nearly 300,000 books published every year, it takes real know-how and promotional intensity to make sure your book stands […]

A Publisher’s Necessary Evil? Ye Olde Dreaded ReviewerFilm Fodder - 9 hours agoComic book publishers do a lot of things to spread the word about their books. If they did enough, and did it right, there would be almost zero need for …

Source:A Publisher’s Necessary Evil? Ye Olde Dreaded Reviewer - Film Fodder

Publishers eye online sales in digital era
Jakarta Post, Indonesia - Jul 2, 2008
Cybermarketing represents an inevitable step into the future for book publishers like us,” Putut said. Putut cited research done in the United States …

Source:Publishers eye online sales in digital era - Jakarta Post

This summer's trilogy of truthSeattle Times, United States - Jun 30, 2008In this brave new world of YouTube, Facebook and 400 cable channels, book publishers are fretting about… By David Sirota The future of the media is cloudy …

Source:This summer's trilogy of truth - Seattle Times

An Interview with Debran RowlandINTHEFRAY Magazine - 19 hours agoOnce upon a time, the print media and many book publishers saw themselves as public services. They had to stay in the black. But they weren't preoccupied …

Source:An Interview with Debran Rowland - INTHEFRAY Magazine

Celebrities? Sadly they’re all booked up by publishersSunday Herald, UK - Jun 14, 2008Book publishers, these days, like the TV industry and every other profit-driven industry, don't do "risk" any more. They do "easiest route to the million …

Source:Celebrities? Sadly they’re all booked up by publishers - Sunday Herald

The Bookseller (subscription)

Charkin: low profits a digital hurdleThe Bookseller (subscription), UK - Jun 18, 2008General book publishers have to get off their backsides and learn about digital." Also at the CLA seminar, which was held at London’s City Hall, …

Source:Charkin: low profits a digital hurdle - The Bookseller (subscription)

LeapFrog lets kids play tag to readIndianapolis Star, United States - 4 hours agoLeapFrog has partnered with a number of book publishers to bring some of the best children's classics to this new reading format. You can buy "Chicka Chicka …

Source:LeapFrog lets kids play tag to read - Indianapolis Star

US publishers plan wave of Obama books this summer and fallThe Canadian Press, NEW YORK - 26 minutes agoNEW YORK — Book publishers aren't waiting for a concession speech. Several works about Senator Barack Obama, the Democrats' presumptive presidential …

Source:US publishers plan wave of Obama books this summer and fall - The Canadian Press

Big day for small book publishersInside Toronto, Canada - 1 hour agoBY NORM NELSON "It's a real cool thing for us to be part of," said Liisa Ladouceur, one of the many small publishers - and authors - who will be on hand …

Source:Big day for small book publishers - Inside Toronto